Web Blog of Greg Mathews

Well I’ve been monitoring Yzoo for the past few days and things appear to have started to settle down.

The amount of traffic the site is getting is now up to the level it was in mid November 2006, and is gradually climbing. It is unlikely to reach the December 2006 peak this month but I am hopefull this month will reach Novembers peak traffic.

I need to get a few months of good steady traffic now before I decide what to do on/with the site.

1. I could sell the site, based on the monthly income currently generated from adsense. This would be a nice short term option but long term, as it’s not costing me much to keep going it might be the wrong move.

or

2. I could keep the site and look at maybe finding another advertising source. I’ve looked at various advertising networks to see if there are any that are worth switching to:

i. YPN - looks OK but for some reason is for US only publishers so counts me and the site out.
ii. Adbrite - I tried this in the early days of the site but it did not earn as much as adsense. Maybe it would earn me more now but I am sceptical.
iii. Using a ‘context advertising’ script that I have almost completed writing push individual ads and maybe Commission Junction ads. This situation though means I need to have a lot of advertisers sign up or a lot of CJ advertisers to make it worth while.

or

3. Change nothing - this is the front runner at the moment, the past two months have earned my 4 figure sums and this month looks like it will also hit 4 figures, this is a nice income to have each month for very little work.

Time will tell

Greg